The Many Pitfalls of Beauty Product Fulfillment
The beauty products from your shop have always been popular, but you’ve struggled to reach an accuracy level that you are comfortable with.
No matter how much you train your staff or explain to your current 3PL, your Wild Cherry lipstick is still getting mixed up with the Cherry Cola. You can’t blame any one thing, the two look so much alike, have similar SKUs and even tend to be near each other on the pick floor, but these little mix-ups are really hurting your reputation.
If that were the only problem, it might not be so bad, but you’re also finding that a lot of your cosmetics expire before you can sell them. You thought you knew you customers better than that and were more tuned into their needs by now, but maybe not. You sure are tired of having to dispose of expensive inventory, though.
Try not to blame yourself, fulfillment for beauty supplies is full of details. That’s why 3PLs like ShipWizard create a system fulfillment of beauty supplies from the ground up for high accuracy and low levels of loss.