+1 800 967-0030

Take Advantage Of These 3 Mail Services Options

As your business grows, you’re increasingly finding it difficult to reach into new markets or expand your share in the markets you’ve already penetrated.

Even your email campaigns are falling flat, but you’re just really not sure what to do about it. Have you considered taking advantage of one of the most time tested value-adding services for raising awareness of businesses anywhere?

Postal mail, part of the larger mail services category, is still alive and kicking and it’s an affordable way to grab attention. After all, there are a lot of voices fighting for competition in email, but fewer think to dedicate any effort to old fashioned snail mail.

Attention-Grabbing Mail Service Options

Have you been thinking about a mail-out campaign, but didn’t know how to get started? This is a great time to put one together and your favorite 3rd party logistics company’s literature fulfillment services can help you take yours from a dream to a reality.

Here are just three attention-grabbing mailing services that you can use to stir up new business from existing customers and win new ones:

  • Poly bagging. Samples, beautiful catalogs and custom advertising pieces all deserve to look their best when they arrive at their destination. By choosing poly bagging, you can ensure that what leaves the distribution center is exactly what arrives at a potential customer’s doorstep.
  • Where poly bagging is the Cadillac of mailing services, tabbing might be considered the Toyota. It’s a functional alternative, but very cost-effective and easy on the eyes. If you’re looking to create a low-budget mailer, like a single page fold-over flyer, tabbing is the solution to keeping your mailer together during its travels.
  • Direct mail services. If you’ve ever tried to do a direct mail campaign yourself, you probably realize how many steps are involved before you even print the first label. You have to curate a mailing list, then check it for duplicate records and finally, compare it to the National Change of Address Directory. Hopefully your list has the right demographic data so you can properly target your mail campaign, otherwise, you may be wasting some percentage of your ad spend.

It sounds overwhelming, and if it’s not within your core competencies, it probably will be. A direct mail campaign is a big deal, there’s no joking about it. That’s why it’s a great thing to have a 3PL who can handle this kind of task for you. Just design the mailer, choose your demographic and area and let your fulfillment house do the rest. All you have to do is answer the phone when it starts ringing off the hook.

Choosing a 3PL with mail services is no small thing. In fact, it could be the difference between a mediocre sales season and one that’s out of this world. Make sure to ask any 3rd party logistics company you may be considering about their mail services or literature fulfillment options before signing up.

January 24, 2018
Share This:

Related Posts

RECENT POSTS

Real-Time Order Tracking Or Bust

Gps tracking map. Track navigation pins on street maps, navigate mapping technology and locate position pin. Futuristic travel gps map or location navigator vector illustration “Where is my order?” “When will my package arrive?” If you are inundated with questions...

First In, First Out Warehousing and Fulfillment

Are you a seasoned inventory manager? If so, the acronym FIFO - which stands for First In, First Out - might be a familiar term to you. Put simply, the items are sold in the order they are received in the store or warehouse. FIFO is the go-to inventory management...

Grow Your Amazon Business With A Standout Listing

Do you sell on Amazon? If so, you are in great company. At the end of 2022, Amazon had over 2 million active sellers worldwide, making it one of the largest e-commerce platforms in the world. Businesses have the opportunity to reach millions of customers in over 180...

Scroll, Click, Buy: How to Sell On Instagram

Do you have an Instagram shop? Instagram Shopping is quickly becoming the preferred way for consumers not only to learn about new brands and products on Instagram, but also to purchase them in just a few simple steps. If you are not already selling directly on...

New Year, New You?

Every year, millions of people make New Year’s resolutions, hoping to spark positive change, adopt new habits, or even reinvent themselves. The recurring themes each year include a more active approach to health and fitness, improved finances, better relationships,...